Document Type

Journal Article

Publication Date



While the international community is stimulated by the new Sustainable Development Goals' impetus, the global trade regime lives through its 40's mid-life crisis and anticipates what it does not know what to anticipate. Views of the multilateral trading system being stalled by a proliferation of other preferential trade agreements signal a deep inquiry into this policy trend. This Article intends to highlight how these global trade challenges could be mere air turbulence if lessons are drawn from the new Sustainable Development Goals. By introducing the very needs of states and their constituents through these Goals, an inclusive and more representative international trade regime could be achieved. This does though pose a challenge of how soft and hard norms, or formal and informal rules, may have to interact within a cooperative diversified manner.